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     Advance Journal of Food Science and Technology

    Abstract
2015(Vol.9, Issue:1)
Article Information:

Influence Factors on Consumers’ Cognition Level to Genetically Modified Food-taking Huangshi as an Example

Ruishan Chen, Yazhou Xiong and Jing Mo
Corresponding Author:  Yazhou Xiong 
Submitted: January ‎31, ‎2015
Accepted: ‎March ‎4, ‎2015
Published: July 30, 2015
Abstract:
This study aims to analyze the influence factors on consumers’ cognition level to genetically modified food and improve the consumers’ cognition level. In recent years, genetically modified foods in people’s daily life are becoming more and more common, but there is a lot of controversy about them. Based on the analysis of influence factors on consumers’ cognition level to GMF, a comprehensive system is established from four aspects, including the consumers’ personal characteristics, social-economic characteristics, household characteristics and awareness of risk. And Analytic Hierarchy Process (AHP) method is used to make the quantitative research via investigation data of Huangshi, analyze the major influence on consumers’ cognition level to GMF. Finally some suggestions are proposed to promote the consumers’ cognition level to GMF.

Key words:  Analytic Hierarchy Process (AHP), cognition level, Genetically Modified Food (GMF), influence factor, , ,
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Cite this Reference:
Ruishan Chen, Yazhou Xiong and Jing Mo, . Influence Factors on Consumers’ Cognition Level to Genetically Modified Food-taking Huangshi as an Example. Advance Journal of Food Science and Technology, (1): 72-75.
ISSN (Online):  2042-4876
ISSN (Print):   2042-4868
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