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     Asian Journal of Medical Sciences

    Abstract
2010(Vol.2, Issue:2)
Article Information:

Public Health Behaviour-Change Intervention Model for Jamaicans: Charting the Way Forward in Public Health

Paul A. Bourne, Donovan A. McGrowder and Desmalee Holder- Nevins
Corresponding Author:  Paul Andrew Bourne 
Submitted: 2009 December, 25
Accepted: 2010 January, 06
Published: 2010 March, 15
Abstract:
Health education and health promotion are driven based on understanding lifestyle practices of a population. The aims of the study are to construct health care demand and health promotion models, which are appropriate to the Jamaican population, and to determine the predictors of health care demand. The current research extracted a sub-sample of 16,619 respondents from the survey, the Jamaica Survey of Living Conditions (JSLC), based on those who indicated having sought medical care in Jamaica. The sub-sample was taken from a nationally cross-sectional survey of 25,018 respondents from the 14 parishes in Jamaica. It was administered by the Planning Institute of Jamaica and the Statistical Institute of Jamaica between July and October 2002. A self-administered questionnaire was used to collect the data. Majority of the respondents did not have private health insurance coverage (88.2%); 53.6% had a partner; and 35.2% were poor; 50.4% had at most primary level education. The predictors of health care demand are: health care demand in previous period (t-1) (OR = 0.049); illness (OR = 10.338); injury (OR = 2.370); social class (middle class: OR = 1.135; wealthy: OR = 1.394); per capita consumption (OR = 1.099); union status (OR = 0.845); gender (OR = 2.221); private health insurance coverage (OR = 1.942); age (OR = 1.022) and educational attainment of respondents (OR = 1.315). This study can be used to model critical health promotion emphasis in Jamaica, and any other country with similar socio-demographic and political characteristics.

Key words:  Public health, behavior change, health education, Jamaica, , ,
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Cite this Reference:
Paul A. Bourne, Donovan A. McGrowder and Desmalee Holder- Nevins, . Public Health Behaviour-Change Intervention Model for Jamaicans: Charting the Way Forward in Public Health. Asian Journal of Medical Sciences, (2): Page No: 56-61.
ISSN (Online):  2040-8773
ISSN (Print):   2040-8765
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