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Article Information:
HIV/AIDS and The Broadcast Media: An Evaluation of the Edo State of Nigeria Situation
S.O. Osakue, R.A. Kayode, A.O. Marcel and A.A. Adekunle
Corresponding Author: Osakue Stevenson Omoera
Submitted: 2009 Sept., 09
Accepted: 2009 Oct., 09
Published: |
Abstract:
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The paper examines the impact of the broadcast media particularly the television medium in
educating the public on Human Immunodeficiency Virus/Acquired Immune Deficiency Syndrome (HIV/AIDS)
as well as caring for the HIV/AIDS infected persons in Edo State, Nigeria. It seeks to find out whether the
television medium has been able to rally round government support for the containment of HIV/AIDS using
the three major tow ns in Edo State as a case study. Random selection method was adopted and questionnaires
were distributed to the participants and these questionnaires were analysed using simple frequency tables and
percentages. The result showed that television, as a medium of mass communication has been able to raise
awareness on HIV/AIDS through its various programmes, which are geared towards enlightening people about
HIV/AIDS or helping the infected persons to live positively. Intriguingly and curiously it was also found that
this awareness does not reflect in the attitude of people in terms of risky sexual behaviours as HIV/ AIDS
infection is still on the increase in the state. Thus, this paper recommends that television programmers should
explore avenues of rallying stakeholders in the fight against HIV/AIDS.
Key words: Television medium, Edo State, stigmatization, national HIV Sero-prevalence sentinel survey, Nigeria, ,
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Cite this Reference:
S.O. Osakue, R.A. Kayode, A.O. Marcel and A.A. Adekunle, . HIV/AIDS and The Broadcast Media: An Evaluation of the Edo State of Nigeria Situation. Current Research Journal of Social Sciences, (3): Page No: 111-116.
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ISSN (Online): 2041-3246
ISSN (Print): 2041-3238 |
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