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     Research Journal of Applied Sciences, Engineering and Technology

    Abstract
2014(Vol.8, Issue:14)
Article Information:

Competitive Strategies Issues on Performance of Manufacturing Industries: Partial Least Square (PLS) Approach

Abdullahi Hassan Gorondutse and Haim Hilman
Corresponding Author:  Abdullahi Hassan Gorondutse 
Submitted: June ‎25, ‎2014
Accepted: September ‎13, ‎2014
Published: October 10, 2014
Abstract:
The aim of this study is to examine the competitive strategies on performance of manufacturing industries. Competitive strategies are assumed to be one of the most imperative requirements for business to survive and flourish in unstable and volatile environments. This study examines competitive advantage and organizational performance in a manufacturing industry in Nigeria. The data for this study were collected from the Managers/owners in Kano State Nigeria. Out of 250 distributed questionnaires, 158 usable questionnaires were returned. Before examining the effect of competitive advantage on the performance of Manufacturing Industries, the validity and reliability of the measurement, outer, model was investigated and confirmed in line with the standardized reporting style of PLS structural equation modeling. The results of the study concerning to the impact of competitive advantage on the performance of Manufacturing Industries was confirmed in line with the existing literature. The last section of the study discusses the findings and provides further insights into the future research were also discussed.

Key words:  Competitive advantage, manufacturing industries, Nigeria, performance, PLS , ,
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Cite this Reference:
Abdullahi Hassan Gorondutse and Haim Hilman, . Competitive Strategies Issues on Performance of Manufacturing Industries: Partial Least Square (PLS) Approach. Research Journal of Applied Sciences, Engineering and Technology, (14): 1673-1683.
ISSN (Online):  2040-7467
ISSN (Print):   2040-7459
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