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     Advance Journal of Food Science and Technology


Exploring Tourists' Cognition of Crisis Management on Leisure Farms

1Hsiu-Chin Huang, 1Yi-Hsuan Lai, 2Ko-Chia Chen and 3Chia-Ming Chang
1Department of Technology Management, Chung-Hua University, Hsin-Chu 300, Taiwan
2Department of Physical Education, National Kaohsiung University of Hospitality and Tourism, Kaohsiung 812, Taiwan
3Department of Physical Education, National Chiayi University, Chiayi 621, Taiwan
Advance Journal of Food Science and Technology  2013  11:1456-1460
http://dx.doi.org/10.19026/ajfst.5.3366  |  © The Author(s) 2013
Received: June 28, 2013  |  Accepted: July 12, 2013  |  Published: November 05, 2013

Abstract

The population for this study was tourists from four leisure farms in Southern Taiwan. Out of 400 distributed questionnaires, 347 usable responses were received, indicating a valid response rate of 87%. Regarding the ranking of tourists’ cognition toward crisis event seriousness, the statistics results show that the possibility of “getting attacked by wild bugs” ranked first, followed by “the lack of maintaining and checking children playing facilities causes injuries”. However, low cognition was observed on the item “get attacked by raised animals”. In terms of the ranking of tourists’ cognition toward crisis event precautious capability, the best capabilities were “the lack of maintaining and checking children playing facilities causes injuries” and “getting attacked by wild bugs”. On the contrary, the worst precautious capability was “dangerous trails (e.g., roadways are easy to cause slip and fall/too steep/dangerous topography)”. In addition, the findings indicate that different background variables (e.g., gender, age, educational background and marital status) exert significant differences on tourists’ cognition toward crisis event seriousness and precautious capability on leisure farms.

Keywords:

Crisis management, leisure farm, tourists,


References


Competing interests

The authors have no competing interests.

Open Access Policy

This article is distributed under the terms of the Creative Commons Attribution 4.0 International License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution, and reproduction in any medium, provided you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license, and indicate if changes were made.

Copyright

The authors have no competing interests.

ISSN (Online):  2042-4876
ISSN (Print):   2042-4868
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