Research Article | OPEN ACCESS
Analysis on the Influence Factors of Green Fruit Purchasing by Tangshan Consumers
1Lihui Zhou and 2Xiaowen Dong
1College of Sciences, North China University of Science and Technology
2North China University of Science and Technology, Tangshan 063009, China
Advance Journal of Food Science and Technology 2016 4:209-211
Received: September 26, 2015 | Accepted: November 30, 2015 | Published: October 05, 2016
Abstract
The purpose of this study was to study the factors Tangshan consumer buying behavior of green fruit. In this study, we investigate the behavior that consumers purchase green fruit in Tangshan City. And we analyzed the main factors that affect the level of consumer purchase. The results show that the degree of consumers to buy green fruit is low. Consumers' gender, income and the trust in green fruit are the main factors that affect the purchasing behaviors.
Keywords:
Food security, green fruit, logistic regression model, purchasing behavior,
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Competing interests
The authors have no competing interests.
Open Access Policy
This article is distributed under the terms of the Creative Commons Attribution 4.0 International License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution, and reproduction in any medium, provided you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license, and indicate if changes were made.
Copyright
The authors have no competing interests.
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